By Henry Flores, director of the communications center in El Salvador
Communications in our day can be challenging. Everything is fast. Many prefer short videos, fast-scrolling in their social media. They get bored with stories with a lot of words.
These same people, however, still appreciate true, honest, life-changing stories from real people, videos that capture the dignity of the person and natural photos depicting the true beauty of the humans of our world.
People still get amazed with the sparkling eyes of a beautiful Mayan child or the big smile of an African elder. They still connect to the story behind the video or photo.
At Unbound, we’re able to provide the world with words and images that sponsors and others in our audience can connect with — stories of life dreams and hopes that are similar to our own life stories and journeys.
Unbound is in love with the story of the dignity, potential and beauty of the individuals and families we serve. Every day we share their true essence through photos, videos, stories, blogs, audio and more from all over the Unbound world, hoping to educate people on the true beauty behind the words “the poor.”
This is not an easy task. It involves many people, from our writers in Kansas City to our regional communications liaisons around the world. But the most important links in the chain of communications are staff members at local Unbound offices who also serve as communications correspondents. They’re the eyes and ears of the Unbound communications efforts.
Though we provide basic training to our correspondents in photography, how to identify stories and how to best interview a family, they’re the ones who really know what the world needs to learn from those living in poverty. The correspondents know because they’re excited by the everyday miracles they see in their work, and their hearts tell them when a story needs to be told.
All it takes is for one to visit any Unbound social media platform or the website to see how beautiful, authentic and dignified their work is. We also have in the Kansas City office the great talents of staff members who work with the stories, photos and video from the field to make Unbound publications and other communications amazing, vivid and beautiful.
I must thank all involved for their contributions to give a voice to those who don’t have it and offering amazing testimonies of living endurance.